What are the 5 Best SEMrush Alternatives in 2022 – Free and Paid?

    SEO tools have always occupied a place of immense importance for gaining visibility for an online business. These tools help in PR campaigns, social media marketing, pay-per-click, Competitive Research, Keyword Research, Content Marketing, and Marketing Insights, to name just a few. 

    One such tool that facilitates successful running SEO, PPC, audit on-page, increase web traffic, and more is SEMrush. It is an intelligence-gathering tool that conducts SERP analysis, backlink monitoring, competitor analysis, and more. Although it does a lot for digital campaigns, you would also like to explore a few SEMrush alternatives free. 

    SEMrush alternative – 5 Free and Paid SEO tools

    You can find out the SEMrush tool alternatives below-

    1. Moz

    • Moz Pro is one of the best SEO tools facilitating companies’ online presence and optimizing their business.
    • Features include reporting, analytics, link-building, domain analysis, domain content optimization, SEO Audit.
    • Offers 500 million suggestions with 94% accuracy.

    2. Spyfu

    Regarded as an alternative to SEMrush SEO tool-

    • It helps track more than 80 million domains and returns 5 billion results. 
    • Spyfu is known as the best tool for assessing SEMrush competitor analysis
    • It has an intuitive interface; you get an in-depth breakdown of the traffic resources of competitors, how much they spend on ads and backlinks, and top-ranking keywords of competitors.
    • You get to enjoy more features with the premium plans

    3. SEO PowerSuit

    The SEO PowerSuit is one of the better alternatives to SEMrush free tools. 

    • The tool helps in streamlining website SEO strategy.
    • Features such as search engine compatibility and white label reports can be effectively combined with this software.
    • If you opt for the premium version, you will get to enjoy far more features like unlimited site crawls and so on. 

    4. SE Ranking

    SE Ranking is one of the best SEMrush free tools alternatives. 

    • It is an all-in-one SEP software tool.
    • More than 3 lac users are tapping into the potential of this suite of tools. 
    • You will be able to evaluate backlinks with 15 plus variables like Google index position of every link, Moz Domain Authority, Majestic Trust Flow, and social popularity.
    • With the help of this software, you can work out the overall strategy of your website using the Keyword Grouper Tool.

    5. Serpstat

    If you are looking for SEMrush competitor analysis, the Serpstat software tool is one of the best. 

    • Position tracking, advertising research, keyword research, site audit, and backlink research are some of the features it offers.
    • Searching for PPC ads, analyzing trends of keywords, tracking changes in domain position are some other functionalities of the software SEO tool that you can use. 

    The SEO tools mentioned are free and paid. If you want to enjoy enhanced features, there is a provision for trying out the premium plans that offer much more functionalities.

    Also Read: Understand Digital Core Technologies Before You Regret

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    Daniyel Chatterjee
    Daniyel Chatterjee is a Young Researcher in the field of Data Science & Analytics having research experience of more than 8 years. He has a Masters in Computer Engineering and currently serves as an Editorial Assistant in IGI Global, United States of America. Daniyel also holds honorary positions in the Associate Member of Institute of Research Engineers and Doctors, International Association of Computer Science and Information Technology, International Association of Engineers, Society of Digital Information and Wireless Communications.

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